Carlo Ratti Associati
Based in Turin, Carlo Ratti Associati is an award-winning design and innovation practice with branches in Boston and London. Drawing on Carlo Ratti’s research at the Massachusetts Institute of Technology, the office is currently involved in many projects across the globe. Caro Communications has been appointed to publicise Makr Shakr, the world’s first robotic bartending system for its debut as the Bionic Bar onboard the Royal Caribbean’s new ‘smart’ cruise ship, Anthem of the Seas. Makr Shakr is an exciting and innovative new mixology system that allows users to create personalised cocktail recipes through their smart phone.