Dorothy’s Lost Destination series of nostalgic travel prints celebrate the unique but often forgotten beauty of buildings that in their heyday were destinations in their own right but have since been either immersed in the everyday or demolished.
The two new prints created exclusively for the London Transport Museum feature Euston Arch (built in 1830’s, knocked down in 1960’s) and Birmingham New Street Signal Box (built in the 1960’s) connecting two of the country’s busiest railway stations and highlighting the grand vision of architects and engineers from two very different centuries.
The Lost Destination series takes inspiration from the iconic travel posters of the first half of the 20th century, when the likes of Great Western Railways and British Railways commissioned artists to help advertise their routes and destinations. Utilising graphic shapes and a retro-inspired colour palette, Dorothy’s prints marry the nostalgia and glamour of the golden age of rail travel with the striking and visionary architecture of these forgotten landmarks.
Euston Arch, designed by Philip Hardwick and completed in 1838, stood 70ft tall and was built as the original entrance to Euston Station. It soon fell out of favour and was eventually demolished in the 1960s despite numerous attempts to relocate it. Following the discovery of the Arch’s remains in the Prescott Channel and the recent activity of Euston Arch Trust, it is speculated that it will be rebuilt as part of the HS2 development of Euston.
Birmingham New Street Signal Box, designed by Bicknell & Hamilton and W. R. Healey and completed in 1964, once housed technology that for its time was as revolutionary as the building itself. A testament to its resilience, 50 years later it still controls one of the busiest rail interchanges in the UK and in 1995 was awarded Grade II listed status.
The 5 colour litho prints are available exclusively from wearedorothy.com/shop and the London Transport Museum shop for £35 each (plus P&P) from 1 October 2014.
See the full range of prints in the Lost Destination series on the Dorothy website: wearedorothy.com/shop/category/lost-destination
For press information and images please contact the Dorothy team at Caro Communications:
Jeffrey Cheung, Account Director
Rachael Jones, Account Executive
T: +44 (0)20 7713 9388
E: firstname.lastname@example.org / email@example.com
Notes to Editors
Dorothy was founded in 2010 by a group of friends who left their previous jobs in the world of advertising. Today, the Manchester-based studio produces conceptual prints, artworks and home accessories that are sold and exhibited internationally.