Vitra is a Swiss company dedicated to improving the quality of homes, offices and public spaces through the power of design. Vitra’s products and concepts are developed in an intensive design process, which brings together engineering excellence with the creative genius of leading international designers. It is Vitra’s goal to create interiors, furniture and accessories that are functional and inspiring.
Caro Communications has been appointed to develop and manage a strategic PR campaign for Vitra UK, which supports its business objectives and promotes Vitra to both contract and domestic markets. Caro Communications’ core activities include running the UK press office, identifying case studies and profile opportunities, as well as providing support on UK and international events, exhibitions, talks and collaborations.