Design
We help build reputations for international designers and emerging talent, as well as raise the profile of global manufacturing brands. Creative collaborations are a powerful communication tool, and we frequently bring together designers with manufacturers, retailers or media brands. Introducing designer Bethan Gray to Wallpaper* led to her monochrome tableware collection with Lapicida for the magazine’s annual Handmade issue in 2013, and significantly helped build her profile. Where appropriate we pull on branding expertise, as well as strengthen our clients’ online offer. Our strong contacts within architecture mean we’re able to forge close relationships between designers and architecture practices, ensuring products find the right audiences.
Case Study: Krill Design
Ohmie The Orange Lamp by Krill Design
After years of research into new biomaterials, Milan-based start-up Krill Design has created Ohmie The Orange Lamp. By transforming Sicilian orange peels into a 100% natural and compostable lamp, this product combines design and sustainability in a totally Made in Italy supply chain. Born from a Circular Economy paradigm, each lamp contains the peels of two to three oranges.
Caro was asked to support Krill Design with their Kickstarter campaign that would ensure Ohmie The Orange Lamp made it into production. Within three hours of launching, the campaign hit their targets and has increased exponentially ever since. Caro secured editorial coverage in leading international publications including Dezeen, Disegno Journal, Fast Company, FX, The Observer and Wired and subsequently obtained endorsements from key press to help develop the product even further.
Case Study: Mathieu Lehanneur
Icon Design, Fast Company
IDEAT, Architectural Digest
Wallpaper*, Mayfair Magazine
IDEAT profile
Working with a portfolio of projects at the confluence of art, design, retail, hospitality and science, Caro’s work with Paris-based designer Mathieu Lehanneur has spanned a range of communications activities; from honing brand differentiators to targeting audiences including luxury retailers and manufacturers, museums, galleries and private collectors.
Our work has encompassed the promotion of new collections at high end shows such as AD Intérieurs, his collaborations for brands such as Audemar Piguet and Air France, and solo exhibitions for the likes of Christie’s in Paris and Monaco, as well as forging opportunities to exhibit Matthieu’s Liquid Marble series in the V&A during the London Design Festival.
A core objective for our team has been to raise the profile of the brand as well as Mathieu as a multifaceted designer, and this has been supported by a holistic communications strategy targeting specific international regions.